Social Media Specialist

Job Title: Social Media Specialist
Location: Vancouver
Type: Full-Time

About Pink Digital
At Pink Digital, we specialize in crafting exceptional marketing strategies for lifestyle brands and the real estate industry. We are passionate about elevating our clients’ brands with innovative campaigns, eye-catching visuals, and results-driven strategies. Join our dynamic team and help us make brands unforgettable!

Job Overview
We’re looking for a creative and data-savvy Social Media Specialist to develop, implement, and manage social media strategies for our clients. The ideal candidate has a knack for storytelling, an eye for design, and the ability to turn engagement into meaningful results.


Key Responsibilities

  • Social Media Strategy: Develop and execute tailored social media strategies that align with client goals and brand identity.
  • Content Creation: Create, schedule, and publish engaging content (graphics, captions, videos) for platforms including Instagram, Facebook, LinkedIn, and TikTok.
  • Community Engagement: Monitor and engage with online communities to foster brand loyalty and increase audience interaction.
  • Analytics & Reporting: Track and analyze performance metrics, presenting actionable insights to clients and internal teams.
  • Trends & Innovation: Stay up-to-date on industry trends, platform updates, and emerging tools to keep strategies cutting-edge.
  • Collaboration: Work closely with our design, photography, and strategy teams to ensure content aligns with overarching campaign goals.


Qualifications

  • Two years of proven experience as a Social Media Specialist or similar role.
  • Expertise in platforms like Instagram, Facebook, LinkedIn, TikTok, and emerging channels.
  • Strong understanding of social media metrics, analytics, and reporting tools (e.g., Meta Business Suite, Hootsuite).
  • Exceptional writing and editing skills, with a flair for crafting engaging and on-brand captions.
  • Proficiency in design tools such as video editor apps and Adobe Creative Suite is required. (InDesign, Photoshop, Lightroom, Premier, Illustrator, CapCut and more).
  • Ability to manage multiple projects in a fast-paced environment.
  • Creative thinker with a results-driven mindset.
  • Experience with high-end lifestyle brands.
  • A portfolio of your work is necessary. (Candidates without portfolio won’t be considered)
  • Clean, modern aesthetic.
  • Experience in the Real Estate industry is an asset but not necessary.


Why Join Pink Digital?

  • Be part of a growing agency with a focus on innovation and creativity.
  • Opportunity to work on exciting lifestyle and real estate brands.
  • Collaborative and supportive remote work environment.
  • Competitive salary with room for growth.


How to Apply
Ready to bring your creativity and social media expertise to Pink Digital? Send your resume, portfolio of work (or links to social media accounts you’ve managed), and a brief cover letter explaining why you’re the perfect fit for this role to info@pinkdigital.ca

Let’s create something extraordinary together!